9 Insights Into Netflix’s Highly Secretive Ratings

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Netflix
YOU
Netflix

You

The Penn Badgley-starring stalker drama, which only got middling ratings when aired on Lifetime, has been streamed in more than 40 million households, as the company announced in January.

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Netflix

Sex Education

This British comedy-drama — starring Gillian Anderson and Asa Butterfield as a mother and teen son pursuing dual sex therapy careers — has also been streamed more than 40 million households.

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Netflix

Élite

The Spanish crime drama — featuring private school students caught up in a murder case — has been streamed in more than 20 million households, Netflix reported in January.

Richard Madden in Bodyguard
Netflix

Bodyguard

Richard Madden’s Golden Globe-winning role as a PTSD-afflicted war vet and bodyguard was streamed in more than 10 million households.

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Netflix

The Umbrella Academy

This sci-fi dramedy, centering on a dysfunctional family of superheroes played by the likes of Ellen Page and David Castañeda, has been streamed in more than 45 million households, Netflix reported this month.

Bird Box
Netflix

Bird Box

Perhaps spurred on by the viral Bird Box blindfold challenge, around 80 million households viewed this Sandra Bullock post-apocalyptic horror film in its first four weeks of streaming, as Netflix touted in January.

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Netflix

Fyre

One of two documentaries to chronicle the failure of the Fyre festival, this film — subtitled The Greatest Party That Never Happened — was watched by more than 20 million households in its first month of streaming.

Triple Frontier - Oscar Isaac and Ben Affleck
Netflix

Triple Frontier

This heist pic, starring Ben Affleck and Oscar Isaac as members of a Delta Force team robbing a South American crime lord, reached 52 million households in its first month.

THE HIGHWAYMEN
Netflix

The Highwaymen

Featuring Kevin Costner and Woody Harrelson as two former Texas Rangers on the trail of Bonnie and Clyde, this crime film was streamed in more than 40 million households.

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For traditional television networks, companies like Nielsen provide viewership ratings, which inform the networks’ decisions to keep a given show around and advertisers’ decisions to buy ads during that shows.

But Netflix, of course, is not traditional TV. The streaming giant is under no obligation to divulge its viewership statistics, but sometimes it does anyway, if only to boast about its success. And thanks to those rare stats, we know how Netflix shows such as You and The Umbrella Academy and movies such as Triple Frontier and The Highwaymen have been faring.

Click through the gallery above for those numbers!