Why Slime Became Part of Nickelodeon’s Identity — and the Forgotten Show That Started It All

YOU CAN'T DO THAT ON TELEVISION, series ran 1979-1990
Paramount/Carleton Productions/Courtesy Everett Collection
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If you grew up watching Nickelodeon, especially the Kids’ Choice Awards, you probably remember watching your favorite teen stars getting their red carpet looks ruined by a cascade of green slime. The ooze — a signature of the kid-friendly kudocast — was a risk stars took when stepping onto that stage, and for fans, it has become one of the show’s most anticipated moments, always met with cheers.

But why? Why does slime pour from above, ruining outfits, rattling designers, and splattering fans in the front rows?