Brad Schwartz

Brad Schwartz is a Toronto-born television executive who has served as President of Entertainment at The CW Network since November 2022.

Before joining The CW, Schwartz was best known for transforming the fading TV Guide Network into Pop TV. Under his leadership (2013-2020), Pop rolled out buzzy comedies such as “Schitt’s Creek” and the reboot of “One Day at a Time."

Earlier in his career he relaunched Fuse in New York—green-lighting “Billy on the Street” and championing rising talents like Amy Schumer—after running a portfolio of eight Canadian music-and-pop-culture channels that included MTV Canada and MuchMusic. Schwartz’s first taste of television came in the early 1990s as an assistant to Lorne Michaels at “Saturday Night Live,” an experience he later likened to an “MBA in live TV.”